Natalie Taylor


I’ve written for most the local rags in my town and did my time as associate editor of Salt Lake magazine and their varied publications including Utah Style & Design. I spent more than eight years crafting copy for an in-house ad agency for OptumInsight, a health care technology company. I’ve written book reviews and letters to the editor, won some awards, and been published in small-ish poetry anthologies.

Breaking it down
As senior writer for in-house ad agency, I have experience in creating ad copy for:
• Integrated ad campaigns
• Web content optimization
• Tradeshows
• Collateral
• Articles
• Brand integration
• Brand migration and stewardship

As an associate editor for slick glossy mags, I have experience in:
• Researching material
• Interviewing
• Writing articles
• Concept creation
• Managing contributing writers


  • A creative writer who is passionate about words and craftin…


  • Copywriting
  • journalism
  • editing
  • poetry